Advertising is a weird cross-section of tangible results and entertainment. We’ll remember an Old Spice campaign from eight years ago, but we won’t recall that sales actually went down 6 percent ...
User-Created Clip by tgrane October 25, 2018 2018-10-25T08:43:09-04:00https://images.c-span.org/Files/c65/1540563046.jpgRichard Painter (R-MN) 2018 Congressional ...
A year after their infamous campaign featuring as many unclothed naked models as clothed, for fall 2018, the label Palomo Spain enlisted the photographer Kiko Muñoz to divide up their models into two ...
<link rel='stylesheet' id='fallback-all-css-0' href='https://wwd.com/_static/??-eJyNzEEKgCAQQNELZVNUZIvoLGYSgo6DY0m3r6BF7dp9 ...
Forbes contributors publish independent expert analyses and insights. I write about strategy and leadership. Like many consumers of content, I’ve mostly trained myself to tune out any advertising. The ...
If you thought the $3.45 billion pharma spent on 2017 TV adds was a lot, check out what the industry did in 2018. Drugmakers kept spending big—and, in fact, went even bigger, dropping more than $3.73 ...
Every year since 2004, Pew Research Center has issued an assessment of the state of the news media, tracking key audience and economic indicators for a variety of sectors within the U.S. journalism ...
Hulu is keeping its pedal to metal in the streaming TV race: The company said it ended 2018 with more than 25 million total subscribers, a net gain of 8 million for the year. The 47% year-over-year ...
Digital ad spending in the United States exceeded $100 billion for the first time last year, according to the latest internet advertising report from the Interactive Advertising Bureau and ...