There are approximately 1.6 billion iPhone users globally, with 158 million in the U.S. While Apple’s highly engaged mobile audience has been of great interest to marketers, Apple has been slow to ...

Over its fifty-year history, Apple has had its share of ups and downs. The near-ubiquitous tech giant was not always so, and has at several points in its life come perilously close to oblivion. And ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Apple has just released a new video advertising Apple Intelligence on the iPhone 16, with one feature spotlighted: Clean Up. The humorous message of the video? Be careful what you remove from photos.

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Apple has quietly been making moves that show it's serious about building a formidable advertising ...