Google is now advertising its AI Max feature inside Google Ads campaign settings, promoting its own tools within the paid ...

As AI becomes the front door to discovery, Google and OpenAI are taking very different paths to embed advertising into the ...

Google Ads now suggests ready-to-run experiments, helping advertisers test optimizations faster and improve performance with less setup.

Google Ads seems to be testing a new charts and graphing user interface with larger boxes and visuals in the campaign tab. It also seems to give you new ways to layout the data and visualize the data ...

If you’ve played around with audience targeting in a Demand Gen or Video campaign lately, you may have thought to yourself, “Um… does something look different here?!” It’s not just you. Audience ...

Google Ads has supposedly added more integration between the main Google Ads platform and reporting and the niche Local Service Ads platform. Some can now see conversion tracking actions in the Google ...