Gum is one of the many subjects I pride myself on knowing very little about. Pull out a hunk, unwrap it, put it in your mouth and chew. Until I called the Trident questions and comments line Wednesday ...
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Mondelez is selling its gum business in the U.S. for $1.35 ...
Chicago-based snack food giant Mondelez International will sell its gum business, which includes brands such as Trident, Chiclets and Bubblicious, to the European gum and confectionary maker Perfetti ...
Candy companies want to know: What will make Americans start chewing gum again? Gum’s bubble burst during the COVID-19 pandemic, when masks and social distancing made bad breath less of a worry and ...
NEW YORK First, there's one bubble about gum I'd like to pop: The misconception that it's bad for your teeth. Studies show otherwise. And there are some other details about chewing gum that you might ...
Candy and snack company Mondelez International said Monday it’s selling its U.S., Canadian and European gum business to Perfetti Van Melle Group for $1.35 billion. Chicago-based Mondelez said the deal ...
Candy companies want to know: What will make Americans start chewing gum again? Gum’s bubble burst during the COVID-19 pandemic, when masks and social distancing made bad breath less of a worry and ...
This case study shows how Chiclets, a chewing gum brand, successfully rebranded its product by redesigning its package and introducing it to a younger Egyptian audience using Facebook's live streaming ...