David F. Menicucci will provide insights on how to successfully research, write, publish and market a book at 10:30 a.m.

A well-written company history on your website can do wonders in attracting customers to your brand. Here is how to write one.

An addendum can provide context that the rest of your application doesn't. You can also use it to explain issues of character and fitness. Keep it brief, direct and professional. Law school admissions ...