ITV, Sky
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Why does Sky want to buy ITV’s television business? - The PA news agency looks at the reasoning and ramifications behind talks from Sky to buy ITV’s television business.
If ITV sells its broadcasting business to Sky it would have profound implications for British broadcasting. The UK's most popular commercial channel ITV1 - which carries significant public service obligations unlike most other commercial channels - would become part of a multinational business.
The 'preliminary discussions' would involve the sale of ITV's media and entertainment arm to Sky, which is owned by US giant Comcast.
ITV Chief Executive Carolyn McCall hosted a high-level industry roundtable last night, bringing together North West television leaders and local government representatives to discuss ways of increasing investment and ensuring the region's continued growth and global prominence.