The news that ITV intends to show adverts during breaks in play before scrums shows the disdain in which the set-piece is held by broadcasters. It is understood that the Six Nations were aware of ...
For the Six Nations opener between Ireland and France on Thursday, ITV will add split-screen adverts while scrums are being ...
ITV to screen ads before scrums during Six Nations games - Up to two commercials will air during breaks in play before a ...
ITV will play adverts before scrums at this year’s Six Nations as part of a trial that could possibly see ad breaks during its football coverage at the World Cup. The broadcaster has said that breaks ...
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RUGBY fans have blasted ITV for showing adverts in the middle of Ireland’s Six Nations clash against France. The two teams kicked off the tournament as the French started their defence of the crown ...
ITV have confirmed the hugely contentious addition of in-game adverts to their coverage of this year's Six Nations ...
The broadcaster will show specially created ads twice per game during scrums, with timing overseen by ITV Sport’s production team ITV plans to roll out a new creative advertising format ...