Couch potatoes eager to improve their fitness level this New Year have yet another reason to eschew television. A new analysis of health-related infomercials by Brigham Young University researchers ...

Alright, gals: confession time. Recently, while on my book tour, I got sucked into a (pretty convincing) infomercial while staying in a hotel in La Jolla. So, I splurged. OK, I admit: Just like ...

Money is tight. Family budgets are stretched. Non-essential purchases are being put off. And yet, infomercial sales are booming. Demand for “As Seen on TV” products is stronger than ever, in fact.

Somewhere between the dripping chicken juices of the Spanek Vertical Roaster and the lounge-act guitar playing of Esteban, Nancy Marcum became an infomercial pioneer. When the federal government ...