Kumho Tire U.S.A. Inc. told tire dealers attending its Jan. 8 meeting in San Jose del Cabo that it will launch an ultra-high-performance (UHP) tire with all-season capabilities, the Kumho Ecsta 4X.

RANCHO CUCAMONGA, Calif. (Aug. 24, 2011) — Kumho Tire U.S.A. Inc. has begun shipping to dealers its new all-season ultra-high-performance (UHP) Ecsta 4X tire. The tire—originally announced at the ...

Over the years, we’ve seen some big changes in tires—namely, their technology and how they are marketed. The recent trend is in the extreme summer performance tire, which has become a niche market. As ...

When was the last time you remember a budget brand in any sector going up-market and succeeding? Outside of Hyundai and Genesis, it's rare for the automotive industry these days. But outside of OEM ...

ATLANTA — Kumho Tire Co. Inc. is launching two products for the North American market, the Crugen HT51 commercial all-season light truck tire and the Ecsta V730 performance passenger line. Kumho said ...

File under "zomg finally!" -- KUMHO Tires is releasing its ECSTA DX Aroma line of car tires featuring "Lavender Scent Technology," which, to translate for the non-marketers in the house, means they ...