The new energy drink is debuting at select convenience stores this month before rolling out nationwide in February.
The new flavor starts with the original Monster Energy base and adds a sweet strawberry twist. It "packs a powerful punch but ...
Monster Energy is kicking off the new year with a fresh take with the Introduction of Monster Energy Strawberry Shot.
In an effort to expand its customer demographics, Monster Energy is launching a new "female-focused" energy drink in 2026. And it's garnering mixed reactions. Monster Energy CEO Hilton Schlosberg ...
Monster Energy is one of the most iconic energy drink brands in the world, known for its edgy branding, intense flavors, and wide range of product lines. Over the years, Monster has released dozens of ...
Innovation, affordability and shifting perceptions fuel 16.8% year-over-year growth, as Monster Beverage broadens its appeal beyond core users and positions energy drinks as an affordable alternative ...