After days of intense backlash, most recently from President Donald Trump, Cracker Barrel is scrapping its new minimalist logo.“We thank our guests for sharing your voices and love for Cracker Barrel.

Any time we look at trends, we tend to see a pendulum swinging. For instance, it’s not uncommon to see an evolution from a flat logo to something dimensional or vice versa. But over the last three ...

Minimalism is all the rage among graphic designers and creative types these days. Sports team logos, human likenesses, movie posters, television shows — it doesn't matter what it is; minimize the ...

Kodak has rebranded for the first time in 10 years, ditching its typographic logo for a red and yellow version of the marque it used during the 1970s and 80s. The logo is part of a wider identity ...

Back in 2011, HP hired marketing company Moving Brands to redesign its logo and "brand identity." The result -- a minimalist logo featuring just four 'slashes' -- was scrapped...until now. HP will be ...

Hewlett-Packard, the last of the large monolithic IT enterprise companies for everything from supercomputers to Unix and tablets, was put to rest this week. The official split, the separation of HP’s ...