Entrepreneurs must understand the key differences and similarities between mission statements and visions statements, and should have both for their organization. These statements can help define the ...

Keep mission statements under 25 words with strong, specific language. Use action-oriented verbs, avoid generalities and ...

Traditionally a mission statement is a formal summary of the aims or purposes and values of a company, organization, or individual. Purposes are the fundamental goals an organization aims to achieve, ...

In a previous blog, I provided an overview of strategic planning processes, including six core elements essential to any successful strategic plan. The six core elements are as follows: Vision Mission ...

Would you hire a construction company to build your dream home without any blueprints? Chances of reaching success with that approach are slim, but that’s exactly what business owners who haven’t ...

Last century’s Mission Statement has evolved into today’s Simplicity Vision Statement. Instead of a buzzword-driven paragraph, the Vision Statement helps you articulate why simplification is important ...

A program (e.g., department, school, or program) mission statement includes a description of the broad purposes the program is aiming to achieve, the primary functions or activities of the program or ...

Dunkin’ Donuts CEO Bob Rosenberg pours a customer coffee as actor Michael Vale, who plays “Fred the Baker” in TV commercials, gets ready with a donut at the original Dunkin’ Donuts location in Quincy, ...

The Albuquerque Police Department is rewriting its mission and vision statement with the help of the community. However, it may not impact how the department operates as much as some may want to ...

MCLEAN, Va.--(BUSINESS WIRE)--Reinforcing its stance and commitment to clients, Digital Intelligence Systems, LLC (DISYS) announces newly-focused mission and vision statements indicative of its ...

Marking the start of the fall 2025 semester at Luther College, President Brad Chamberlain introduced a new college mission statement, along with supporting identity, vision and values statements, to ...