The Coca-Cola company announced that Sprite will stop using its famous green bottle and switch to clear plastic beginning in August. The change in look, ironically, is part of a push by the soft drink ...

Coca-Cola (KO) is refreshing the Sprite brand this year as it looks to sharpen its identity for a new generation while also ...

Coca-Cola has temporarily removed labels from Sprite and Sprite Zero on-the-go bottles in a limited trial of “label-less” packaging. The pilot will see labels temporarily from single 500ml Sprite and ...

The partnership, which marks the first time Sprite has tied up with a sports brand, will see a line of "fun and cool" collectibles on offer to Hong Kong consumers. Karen So, Coca-Cola marketing ...

Sprite has launched a global campaign, "Heat Happens", to remind fans to keep their cool in heated situations and "enjoy a hit of refreshment with Sprite". The series of video ads feature situations ...