There are a lot of brands that boast about their American heritage, even if they’re only a few decades old. Then there’s Stetson. The quintessential Western brand was founded in 1865 by John B.

HOUSTON — Stetson®, the iconic western-inspired headwear brand, is teaming up with CLC, the nation’s leading collegiate brand licensing agency, to launch a new line of officially licensed hats for ...

Ten-gallon cowboy hat inventor John B. Stetson Co. says a distributor is trying to pilfer the rights to sell the head covering of choice for the likes of Buffalo Bill Cody and John Wayne. The 157-year ...

Beyoncé, Jeff Bezos, Barbie and Ken and the characters on “Yellowstone” all have one thing in common: In the past few years, they’ve worn Stetson cowboy hats. Once considered a niche accessory, cowboy ...

This isn’t Beyoncé’s first rodeo — or the first time you can get one of her hats Jackie Fields is a Deputy Beauty Director at PEOPLE. She has been working at the brand since 2005 and has 17 years ...

Stetson Hats are a strong, historic, U.S.-born brand that has been worn by cowboys, U.S. Army Calvary members, movie stars and pioneers in the American West. John B. Stetson founded the company in ...

In the May before its launch, I had my own opportunity to get familiarized with Stetson, when I received an invitation to view its factory in Garland, Texas, some 40 minutes’ drive from Dallas. It was ...