People don't remember bullet points. They remember what happened. The moment. The metaphor. The story about how a customer hacked your product into a completely new use case, and you turned it into a ...

How do you shape perception ethically when storytelling beats facts? One compelling framework that offers clarity is Bayesian persuasion, introduced by economists Kamenica and Gentzkow in 2011, —a ...

The nonprofit organization Creative Visions and Discovery Education have partnered to release a free three-lesson digital bundle to inspire students in grades 6 to 12 to use storytelling and creative ...