Veritonic Case Study Highlights the Power of In-Game Audio Ads and the Evolving Gaming Audience A new audio brand lift study by leading audio research and analytics platform Veritonic, in partnership ...
What radio sellers have known for decades is now being proven in other markets, including the video game industry. In-game audio advertising platform Odeeo conducted an extensive analysis of 75 ...
A new study has found that while stress relief is still self-reported as the top reason people are playing video games, 46% of gamers now list “creation, imagination and self-expression” as their main ...