For a relatively small country, Switzerland packs a lot of symbolic punch. You’ve got the Swiss Alps. You’ve got neutrality. You’ve got cheese and chocolate and banks and those handy little knives.
If I had to list Switzerland’s greatest contributions to mankind, I’d throw graphic design in there, somewhere between chocolate and Gruyère cheese. Swiss designers pioneered a crisp, clean style that ...
"Written by noted design authority Richard Hollis, this illustrated volume looks at the "Neue Grafik," or "Swiss style," as it was developed by such designers as Theo Ballmer, Max Bill, Adrian ...