NBCUniversal has unveiled a set of tech-fueled advertising initiatives in the runup to CES in Las Vegas and a milestone year ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

From 2015’s ad tech gold rush to today’s cautious comeback, telcos are again testing whether they can turn subscriber data ...

Comcast Technology Solutions, a division of Comcast that provides media and entertainment technology solutions for advertisers, content providers and operators, and AD-ID, a standard for identifying ...

The history of technology repeatedly demonstrates that first-order innovations spawn significant second-order effects – indirect consequences that profoundly shape our world. When the automobile was ...

Developed in collaboration with Amazon, NBCUniversal, FreeWheel, and Index Exchange, the proposed standards aim to improve ad delivery for live streaming events When you purchase through links on our ...

Ryan Alpert has been in the Georgia Tech athletic director’s office once before. Alpert admits he doesn’t quite remember the exact date — sometime in the 2000s — when Alpert and his father were ...

Walmart is making job cuts that affect 1,500 corporate employees. The retailer is reducing roles to become more efficient and move faster. Walmart had 1.6 million U.S. employees in 2024. Months after ...

NEW YORK and DENVER—AD-ID and Comcast Technology Solutions (CTS) have announced that they are working together to promote the adoption of industry standards in advertising data and operational ...