No other industry is as strongly associated with one nation as watchmaking is with Switzerland. Despite elite timepieces being produced in several other countries, no one uses “like a German watch” or ...
The Swiss, obviously, want to both protect and promote this advantage while also turning a profit, and those dueling priorities are evident in the country’s approach to the Swiss Made stamp, which ...
Desejo Luxo on MSN
Why the “Swiss Made” Label on Your Watch Doesn’t Mean What You Think
The “Swiss Made” label is synonymous with quality, precision, and tradition when it comes to watches, but did you know that ...
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