Major League Baseball is investing in a new women's professional softball league, Commissioner Robert Manfred announced Thursday on "CBS Mornings." The partnership with the Athletes Unlimited Softball ...

Major League Baseball said this week it is entering into a “first of its kind” partnership with Athletes Unlimited Softball League to boost the women’s professional sports program and help it become ...

The explosion of popularity in U.S. women’s sports has led Major League Baseball to an obvious conclusion: It’s time to invest in softball so that it can eventually reap the financial rewards. Unlike ...

(Bloomberg) -- Major League Baseball is investing in a women’s professional softball league, Athletes Unlimited Softball League, part of its plan to boost youth engagement in the sport. The ...

Emma Entzminger is not only a firefighter but an Olympic medalist, a Pan Am Games champion, and an infielder with Canada’s National Women’s Softball team.

The track record may be “spotty.” But after a summer of sold out games in Rosemont, league reps think women’s pro softball has staying power. “What is it not about softball?” replies Megan Faramio, a ...