It’s tough out there for a customer journey mapper, at least one who is still clinging to the old or legacy ways of ...

Marketers face a divided economy, persistent inflation, tariff pressures and declining social media trust as they plan for ...

Think of AI as a contract worker with no long-term memory: each assignment begins with a blank slate. It won’t remember past ...

Customer engagement platform receives significant funding to enhance AI capabilities and grow North American operations.

When support teams capture and analyze the voice of the customer (VoC) — through sentiment analysis, chat transcripts and ...

AI can be integrated into your existing systems; you don’t have to rip-and-replace. But successful AI implementation needs to ...

With Webflow Optimize, Adobe Marketo and a nimble growth team, Samsara built a high-performance website that personalizes at ...

Brands can’t achieve real personalization without uniting their emotional and factual data layers into a single digital brain ...

Humans still matter most. Google Research head Yossi Matias argues that AI won’t replace scientists — it will multiply their ...

Built for the world beyond the website, SitecoreAI is a composable SaaS platform featuring the new Agentic Studio and ready-made AI agents that help power real-time personalization, engagement, and ...

AI Messaging Agent is a new two-way SMS engagement channel that helps qualify leads and grow revenue. SANTA BARBARA, Calif., Nov. 5, 2025 /PRNewswire/ -- Invoca, the leader in revenue execution, today ...

A returning shopper sees new products they actually care about. Instead of a generic homepage or a repeat, irrelevant promo, ...