Red Adidas basketball shoes and a Cardinal red tracksuit blended Louisville guard Kobe Rodgers into the bench last season. Oh ...

Ben Pfeifer breaks down how Darryn Peterson lit up Louisville in his college debut and why he's a special prospect for the 2026 NBA Draft.

Adidas signature basketball sneakers have seen some ups and downs over the years, but it appears that the line is on an upward trajectory as of late—in large part thanks to Anthony Edwards’ debut ...

The partnership between adidas and Fear of God Athletics has provided many of the most thought-provoking collaborations in the sportswear space this decade. Building on its bold vision for the future, ...

adidas Basketball is set to unleash the Harden Vol. 9 “Snakeskin,” a bold continuation of James Harden’s signature franchise. This new colorway, designed for versatility and explosive court dominance, ...

Lady Vols legend Candace Parker is the president of women's basketball for Adidas, creating a valuable connection. The Adidas deal is expected to bring significant NIL benefits to Tennessee athletes.

The 2025-26 NBA season has begun, and so have the battles between competing sneaker brands. One of the most palpable rivalries in the league and footwear industry pits Anthony Edwards against Shai ...

Head coach Jon Scheyer has invested in player development and welcomed new assistant coaches, aiming to help the 2025-26 men's basketball squad blossom into the best version of itself.

Can lightning strike twice? We’re about to find out. Ahead of the 2025-26 NBA season, Adidas has launched one of the most anticipated basketball shoes in recent memory: Anthony Edwards’s AE 2. In the ...

After a long and festive summer, the wait is over for the Oklahoma City Thunder. Tonight, the organization unveiled its first NBA Championship banner, followed by a ring ceremony. For just one night, ...