Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, ...

Advertising began with a simple principle: Reach the right people with the right message. Somewhere along the way, I see this ...

The GB marketing team has already halved the money it spends on developing its creative and has cut the number of agencies it ...

Not so long ago, casting took place for a commercial based on a film that starred a famous white actor. The ad agency was ...

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

The tweet went viral with many other X users taking the joke forward, while others defended Ms. Monroe. The writer described ...

This week’s edition of Agency Advice gives marketing leaders an open microphone to say what they really think (and feel) ...

Sex, politics, protests and poor judgment. These are the campaigns that shocked, offended and sometimes changed advertising ...

A European human rights body has ruled that Facebook’s algorithm shows gender bias when promoting job advertisements, marking ...

A new study has decoded banks' television commercials, analyzing what the messaging reveals about the bank behind the ...

While being everywhere at once seems enticing, omnichannel brands thrive on intentional communications that focus on strategy ...

Today's vehicles, with their digital structures and numerous displays, make it possible to deliver advertising to users.