The U.S. spends more on prescription drugs per capita than any other wealthy country. Advertising is a big part of that.
In Q3, the top 10 TV ad spenders poured a combined $544.8 million into airing their commercials, according to data shared ...
Steven Woloshin is a professor at the Dartmouth Institute for Health Policy and Clinical Practice and founder of the Lisa ...
Opinion: Lawsuit ads warning about prescription drugs or medical devices generate fear that can put patients at risk.
High school sports have faced some disruption by the rise of streaming video – as well as the ads that often follow.
The pharmaceutical giants behind Wegovy and Mounjaro have recently launched advertisements directing people towards their doctor for weight loss. Some experts warn this type of advertising may affect ...
As FDA scrutiny of drug ads intensifies, new data shows AM/FM radio outperforms TV for brand awareness, recall, and ROI among ...
As ICE recruitment ads stream on services including Spotify, Hulu and more, members of the online rebellion don't want to ...
A man who used the pseudonym ‘peakyyblinder’ on the encrypted phone network EncroChat to supply drugs and launder money has ...
HHS Secretary Robert F. Kennedy Jr. and FDA Commissioner Marty Makary, MD, MPH, would seemingly like us to believe that they are strong-arming pharmaceutical companies into ending misleading marketing ...
Health Secretary Robert F. Kennedy Jr. and other administration officials are vowing a crackdown on deceptive drug ads, but the effort is likely to face multiple headwinds, including pushback from ...
Robert F. Kennedy Jr.'s supporters are eager to rein in direct-to-consumer pharmaceutical ads, claiming they mislead Americans about important health topics. But this anti-pharma coalition faces an ...