The top 10 advertisers drove 42% of TV ad volumes, with Nestlé India and Star India joining the list and Food & Beverage led ...
Eat clean. Shop smart. Avoid ultra-processed foods. But what does that even mean? “There’s that famous potato chip commercial ...
India's TV ad volumes declined 10 percent in Jan-Sep 2025, yet Food & Beverages led with a 21 percent share, according to the ...
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Netflix, Seeking to Bolster Ad Reach, Changes Metric to Monthly Active Viewers, Versus Users
The streaming giant intends to institute a new measure for advertisers that tabulates how many of the 190 million monthly ...
YouTube, Nestlé & Brainlabs on stage at The Drum Live 2025. The definition of TV has never been broader. From video on demand ...
Investing.com -- S&P Global Ratings has revised its outlook on Nestlé S.A. to negative from stable, while affirming its ’AA-/A-1+’ ratings, citing concerns about the company’s slower debt reduction ...
The streamer is also testing interactive video ads and dynamic ad insertion, which will roll out globally in 2026 ...
Food and Beverage sector continued to dominate television advertising, accounting for 21 percent of total ad volumes during ...
Japanese advertising giant Dentsu has disclosed that its U.S.-based subsidiary Merkle suffered a cybersecurity incident that exposed staff and client data.
Netflix is redefining how it measures advertising reach, unveiling a new metric called Monthly Active Viewers (MAV) that it ...
Food and beverage sector retains 21% share of total ad volumes, with Hindustan Unilever and Reckitt Benckiser leading advertiser rankings, according to TAM AdEx ...
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