Japanese artist Sebastian Masuda, known as the "King of Kawaii," is reintroducing his kaleidoscopic world of color to New York with the opening of Tokiodelic, a rebranded café and bar that fuses Tokyo ...

In a land of Sanrio and perfect plushies, meet the monsters who are stealing the spotlight with their “so ugly it’s cute” ...

Some of you may curse the day that you – or perhaps more likely, your partner – heard of Marie Kondo. Ever since her ...

Billboard Japan sat down with BABYMETAL for its Monthly Feature series spotlighting artists and releases of note today. The ...

Malaysia’s adoration for Japanese kawaii (Japanese for cute) metal band Babymetal roared to life once again at Zepp KL on ...

Japan’s kawaii culture is more than cute—it’s a global movement reshaping fashion, branding, and emotional connection.

Starbucks x Hello Kitty Merchandise collection includes lineup of cute merchandise for fans to enjoy the holiday season.

Born from the trauma of World War II, this bow-wearing cartoon icon became a powerful tool for diplomacy, reinvention, and cultural soft power. Dressed in a kimono, Hello Kitty performs a classical ...

With digital overload and constant stress dominating life, soft colours and whimsical objects work like visual therapy. That’s what Kawaii interiors aims to do. When GS Shruti (@shrustudies), a ...

The Japanese icon, celebrating her golden jubilee, is emblematic of a global craze for child-like things that has grown in troubled times. Most have to wait until their centenary to receive birthday ...

The Don Don Donki store in Causeway Bay is buzzing as always, and the Kuromi shelf is already picked clean. Joyce C stares at the empty space and sighs. Around her, shoppers scoop up other Sanrio ...

Convenience stores, a very American concept for people on the go, were first introduced in Japan in the 1970s. Today, they’re an intrinsic part of life throughout the country – even more so than in ...