Havas China’s senior art director and creator of the award-winning 'Book of Nature', draws storytelling inspiration from ...

In an AI-driven industry, FCB's Group CEO for South Asia sees vulnerability in middle-layer jobs, but says the real dividing ...

As Southeast Asia’s app market matures, more app brands are turning to full-funnel platform campaigns to grow demand.

Burberry’s festive spot features comedian and actor Jennifer Saunders welcoming an all-star guest list to a London townhouse to celebrate Christmas together. “Twas the knight before…” opens with ...

Founded in 2009, Ele.me quickly emerged as a top player in China’s food delivery market before it was acquired in 2018 by Alibaba and its fintech affiliate Ant Group for US$9.5 billion.

Articles written by Frances Ma ...

The era of flying in global execs to read HQ-approved scripts at CIIE is done, says We Red Bridge. Impact will belong to brands that champion China’s story, back local talent and show up to partner ...

Founded in 2009, Ele.me quickly emerged as a top player in China’s food delivery market before it was acquired in 2018 by ...

Mel Edwards, the global president of VML, is to leave WPP after more than 13 years at the agency group. Edwards, who has ...

Transport for London (TfL) says it was never asked to approve controversial billboard ads for the Ricky Gervais-backed vodka ...

Days before Shein could cut the ribbon on its first Paris store, the ultra-fast fashion platform is swept into a criminal ...

An upcoming webinar will demonstrate how the recently launched Veo3.1 can help generate cinematic video at scale and even ...